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Retail branding in fresh produce – a discussion

- Produce with Pamela
Are you ready to talk about branding and more effective communication with consumers?

PMA/United merger: what you need to know now

- General News
At a virtual press conference held on April 1, leaders from both organizations shared some insight into why they’re coming together now, after decades of speculation and nearly a decade after previous negotiations fell apart.

Fresh produce continues on strong growth path

- Retail
New Year's resolutions, pandemic style, are good news for the produce department.

PMA comments on FSMA Traceability rule

- General News
The comments put forth by PMA were informed by the challenges the industry has faced in obtaining critical tracing information and the advancements in traceability approaches that industry has already begun to implement.

PMA and CGT expand online FreshEd Academy

- General News
Produce Marketing Association and Center for Growing Talent are continuing to expand virtual learning opportunities for industry members.

Five things retailers can do to boost holiday fresh produce sales

- Retail
The holidays are coming and will look a little different this year as the COVID-19 pandemic continues to shift consumer behavior. 

PMA’s Virtual Fresh Summit, by the numbers

- General News
The Produce Marketing Association wrapped up the “live” events of Virtual Fresh Summit 2020, but the digital platform will be open through November 13.

‘Business will never be the same, and that’s OK,’ and other wisdom from foodservice executives

- Featured
While many restaurant operators have been challenged with the shutdown and gradual reopening, some chains have taken the challenges in stride, by turning them into opportunities to streamline the business.

Sneak peek: PMA Foodservice Delivered virtual platform

- Produce with Pamela
PMA reached out to me to see if I’d like a tour of the new Foodservice Delivered platform, and you know I’m all about tours, virtual or in-person.

Quarantine Kitchen doldrums are real    

- Produce with Pamela
This is where I need not just ideas but an entire meal plan – breakfast, lunch, dinner, and snacks. Just tell me what to buy, when, here, and how to make it.