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FirstFruits Marketing partners with Stadelman Fruit for pears

- General News
FirstFruits Marketing is pleased to announce today the addition of Stadelman Fruit as their partner for pear growing and distribution. The partnership officially began on January 10, 2022.

Applewood and Produce Moms see winter flavorful apple harvest

- General News
Applewood Fresh Growers, which can trace its roots back to 1935, and the parent affiliate company Applewood Orchards, is known as a leader in the emerging varieties of apples, with our goal to provide the most flavorful harvest of apples to retail customers and consumers.

Stemilt analysis shows sales, opportunities up for core apple varieties

- General News
Stemilt’s Fast Facts: The Cast is kicking off the new year with a brand-new episode featuring new faces.

CMI’s December CatStat report shows branded apples’ success

- General News
A special CatStat (category statistics) report looking at data from Nielson Answers, total U.S. for the 52-week period ending November 27, 2021, paints an opportune landscape for branded apple promotions as strong category builders.

For Christmas gifts, consider the obvious

- Analysis
Of course, there are any number of superb fruit packages on the market. For Christmas gift ideas, I have this to say to the produce industry: consider the obvious.

Stemilt’s Nielson data shows apple prices up year-over-year

- General News
Fast Facts: The Cast met one last time for the year of 2022 to wrap up the fall season and analyze the last 12 weeks of data from Nielson retail scan data.

In which I discover I love Lucy

- Analysis
As you perhaps know, Lucy Glo is something of a seasonal item (this season, of course). Produced by Chelan Fresh, it’s distinguished by a pinkish tint to the flesh.

Envy boosts sales as the ‘ultimate holiday apple’

- General News
Envy apples remain the best-selling premium apple brand* in part due to the brand’s significant investment in driving sales with massive marketing campaigns that increase awareness and preference, motivate consumer trial, and stimulate repeat purchase.

Stemilt says January is perfect time to promote Lil Snappers

- General News
New year’s resolutions are on everyone’s mind this time of year making it the perfect time to promote one of Stemilt’s most successful brands, Lil Snappers.

OSF finishes Arctic apple harvest, including first Arctic Fujis

- General News
Okanagan Specialty Fruits (OSF), is pleased to announce it has completed the fall harvest of its 2021 Arctic apple crop.