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The produce trends that are here to stay

- General News
Six months ago, business projections were nearly impossible. But at the start of June, as economic uncertainty wanes and Americans test the post-pandemic waters, some realities are emerging.

United Fresh’s FreshFacts Q1 2021 shows rising prices at retail

- Retail
United Fresh Produce Association’s Q1 2021 issue of FreshFacts on Retail is now available.

Experiential marketing in fresh produce: tips, tricks, and success stories

- General News
Who would pair apples with hot air balloons? Or leverage a sponsorship into something else? Hear what successful marketers do with experiential promotions.

United Fresh to honor 2021 Produce Excellence in Foodservice Award Winners at PMA Foodservice

- General News
United Fresh will celebrate nine of the country's most innovative chefs and foodservice professionals representing an array of culinary styles and backgrounds this July during the PMA PMA Foodservice Conference & Expo in Monterey, CA as part of the United Fresh Produce Excellence in Foodservice Award Program, sponsored by FreshEdge.

United Fresh and PMA member vote approves merger

- General News
Produce Marketing Association and United Fresh Produce Association held a member vote this week to seek approval to move forward in creating a single new organization representing the global produce and floral communities.

Fresh produce can star in ghost kitchens

- General News
As produce marketers consider how they might fit into the foodservice trend of ghost kitchens, some may be asking themselves, what’s a ghost kitchen?

United Fresh to hold regional in-person gatherings, cancels LA event

- General News
With California’s continued limitation on conventions and expos of our size, United Fresh is launching Reimagine Connections, a new program bringing members together in-person at smaller regional events, and online for education, networking and innovation events.

USDA produce box may have no funding

- General News
USDA says a produce-only box program will replace the Farmers to Families Food Box program of the Trump administration, but some are concerned about funding.

United Fresh critical of USDA’s food box cancelation

- General News
Statement by United Fresh: On behalf of the millions of Americans who gained access to healthy fresh produce throughout the COVID-19 pandemic, we are deeply disappointed in USDA’s decision to end the food box program.

PMA and United Fresh to hold member vote on merger

- General News
The Boards of Directors of PMA and United Fresh will each host a member vote seeking consent in support of the resolution unanimously approved on March 29, 2021 by the Board of Directors for PMA and United Fresh to combine and form a new association serving the global produce and floral industry.