Our comment last week that Iceberg Lettuce “is poised to climb higher” proved to be an understatement.
Fire provides the drama, but the erratic weather the past month in the Salinas, CA, region takes the blame for market problems now. Prices for many leaf items are rising rapidly as growers report lighter yields and disease problems.
If life were simply a video game, I think we might be able to come to a consensus to hit the “restart” button and try 2020 over from the beginning.
Low yields (with low quality), caused by hot California weather, are driving the entire Lettuce & Leaf category significantly higher, +29 percent.
Harvest crews in the Salinas, CA, area have dealt with poor weather conditions for a month, but they continue to work under smoky skies.
The fires near Salinas, CA, growing regions in August continue to cause problems for growers, even after many have been contained.
Unique events dominate the headlines this week, though fortunately having only a slight impact on prices.
Church Brothers Farms is increasing production and expanding market availability on two of its newer products as part of the company’s continued focus on innovation and convenience.
Revol Greens, Minnesota’s greenhouse lettuce farm, announced today the completion of its greenhouse expansion, quadrupling its year round growing capacity.
The heat in the Salinas, CA, area is affecting crops there, lowering volumes and causing prices to rise.