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PMA announces four Fresh Summit award winners

- General News
Produce Marketing Association and Center for Growing Talent have announced the 2020 winners of four major annual awards leading up to Fresh Summit.

The Produce Reporter Week in Review – October 9, 2020

- General News
Pamela and Greg discuss the demise of Ruby Tuesday and the fate of other fast casual restaurants like it. Shopper Insights 2020 by Moxxy Marketing and Category Partners brings fresh insight, and what's on tap for virtual Fresh Summit.

PMA Fresh Summit opens for previews

- General News
Produce Marketing Association has opened the 2020 Fresh Summit virtual platform for the Buyer Preview of the Produce, Floral, Solutions and Complementary Items Marketplaces and the industry is buzzing with connections, pitches, and product previews.

California Avocado Commission’s PMA Fresh Summit plan

- General News
The California Avocado Commission has supported the Produce Marketing Association for more than four decades.

First look at virtual Fresh Summit schedule

- General News
Produce Marketing Association has shared their latest update on the virtual Fresh Summit schedule. The event, live from October 13-15, will also extend until November 13 and include advance access to a variety of audiences and ongoing meetings with buyers as well.

DMA Solutions offers virtual event support ahead of Fresh Summit

- General News
As “virtual” becomes the new norm in 2020, DMA Solutions announces new service offerings to brands within the fresh produce industry to specifically support virtual event strategy and coordination.

The Produce Reporter Week in Review – August 14, 2020

- Analysis
With PMA giving the industry a preview of the virtual Fresh Summit 2020 this week, Pamela and Greg give their early impressions.

PMA previews virtual Fresh Summit 2020

- General News
Produce Marketing Association welcomed guests, suppliers, and media to a public webinar on Thursday, August 13 to get a sneak peek at the Fresh Summit 2020 experience.

What it really means to stay connected

- Analysis
Now, our industry associations have shifted into virtual trade shows for 2020 which also requires us as attendees and exhibitors to step up our game capturing those valuable customers on our computer instead of a show floor, a meeting room, or the hotel bar.

PMA cancels in-person Fresh Summit, pivots to virtual event

- General News
A Zoom meeting is planned for August 13 for sponsors and exhibitors to outline virtual opportunities.