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Guatemala seeks to enter U.S. avocado market

- Analysis
Another candidate is itching to join the league of avocado exporters to the U.S.: Guatemala.

Colombia Avocados releases handling guide for South American fruit

- General News
The Colombia Avocado Board (CAB) has announced the release of their first ever Colombian avocado handling guide.

ProduceIQ: Domestic cherry season makes a dramatic entrance

- Featured
If it weren’t for the beginning of cherry season, overall market prices would likely show a slight dip due to a well-earned post-holiday demand hangover.

Frutura to market its avocado brand for first time

- General News
Frutura, the global sales and marketing network designed to supply international customers with high-quality fruit 365 days a year, is executing on its plan to become a significant player in avocados.

Webinar showcases HAB’s inspiring global demand strategy

- General News
Leadership from the Hass Avocado Board (HAB) recently presented to an international audience of over 1,160 delegates from 33 countries on U.S. strategic priorities at the 10th World Avocado Congress (WAC) in New Zealand.

California Avocado Commission shares plan to celebrate Avocado Month in June

- General News
The California Avocado Commission invites avocado lovers to celebrate California Avocado Month this June. Grown in the Golden State from San Diego to Monterey by about 3,000 growers, California avocado season generally runs from spring through summer, making June a perfect time to explore every delicious opportunity to sink your teeth into them.

Rabobank: Avocado trade will continue to grow in an increasingly competitive market

- General News
Rabobank recently published its World Avocado Trade Map, charting global avocado production, consumption, and trade. In the next few years, avocado trade will continue to grow, but the market will be more competitive, forcing operators to be not only more efficient, but also increasingly sustainable.

Fall and winter holidays generate increased avocado sales

- General News
Shoppers celebrated fall and winter holidays with delicious avocado dishes driving sales of fresh Hass Avocados during the fourth quarter holidays.

California Avocado Commission releases 2023 marketing plan, crop forecast

- General News
Spring has sprung and California avocado season has begun in earnest. Winter and early spring rains contributed to delaying the usual start of harvesting but were excellent for California avocado tree health.

WP Produce to debut Desbry fruits at CPMA

- General News
WP Produce, a Miami-based and family-owned grower, packer, and shipper of Desbry brand tropical fruits and roots—will showcase its commodities offerings during the Canadian Produce Marketing Association (CPMA) Convention and Trade Show.