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Inside Frutura’s Coca-Cola branding agreement 

- General News
Last week Frutura, the global sales and marketing network, signed a licensing agreement with The Coca-Cola Company.

Frutura and The Coca-Cola Company sign licensing agreement on citrus and grapes

- General News
Frutura, the global sales and marketing network designed to supply international customers with high-quality fruit 365 days a year, has signed a licensing agreement with The Coca-Cola Company.

UNFI aids emerging brands in business growth and scaling

- General News
With consumers looking for new food experiences in addition to connecting with brands that share similar values, United Natural Foods, Inc. is leveraging the scale of its distribution network to help emerging brands expand distribution with UNFI’s diverse customer base and better reach North American consumers.

Albertsons revamps ‘O’ Organics private label

- Retail
Albertsons Companies, Inc. today shared that its O Organics brand is celebrating its growth and evolution with vibrant new packaging designed to stand out, taking a fresh and unexpected approach to marketing an organic brand.

Avocados everywhere: What Avocados from Mexico hopes to achieve with its SXSW experience

- Produce with Pamela
Those of us in the fresh produce industry might find the Avocados from Mexico House of Goodness familiar: we saw it at the Global Produce & Floral Show in Orlando back in October.

The Little Potato Company unveils brand refresh

- General News
The Little Potato Company, the number one Creamer potato company in North America, today unveiled a new brand look and feel, reflecting its commitment to providing busy families with quick and easy meal solutions so they have more time for what matters most.

UNFI expands Wild Harvest organic produce line

- Retail
Delivering on its commitment of freshness and value to customers, United Natural Foods, Inc. today announced the expansion of its Wild Harvest private label organic produce line with more than 40 new offerings available nationwide.

NatureSweet rebrands to show bigger variety

- General News
NatureSweet, the number one selling brand in snacking tomatoes is doubling down on the company’s commitment to transform the agricultural industry by partnering with more retailers and selling high-quality produce beyond snacking tomatoes.

RPE introduces new brand

- General News
RPE, LLC introduces a new potato, onion, and sweet potato commodity brand – Farmer’s Promise Serving Up Confidence. The brand bridges the gap between the farmer and the consumer using an omni channel strategy - digital media, in-store merchandising, QR codes and online connections.

Frieda’s awarded four honors in 2022 Kitchn Essentials

- General News
As award season kicks off this fall, Frieda’s Branded Produce has picked up four honors in the 2022 Kitchn Essentials, grocery edition. Each year, Kitchn names essential grocery items that have gained fan-fare and become staples in consumers’ grocery carts.