Cancel OK

The Produce Moms partners with Amazon’s Alexa as an influencer

The Produce Moms partners with Amazon's Alexa as an influencer
Pictured top right: Lori Taylor, Founder & CEO of THE PRODUCE MOMS

THE PRODUCE MOMS BB #:366223 announces their recent partnership with Amazon’s Influencer Program on Amazon’s Alexa platform. THE PRODUCE MOMS is now available for search, discovery and interaction on Alexa.

Alexa users can ask Alexa to show them recipes from THE PRODUCE MOMS for specific fruits and vegetables, or for various types of dishes such as appetizers, desserts, main or side dishes. One out of four U.S. households has at least one Alexa device.

THE PRODUCE MOMS’ recipe library is available visually on Alexa Show devices with screens, and audibly through all non-screen devices enabled with Alexa. The Alexa user experience with THE PRODUCE MOMS content includes access to recipe videos, recipe hero images, step-by-step directions, as well as Alexa’s functionality to add ingredients to shopping lists and grocery delivery carts. Alexa updates THE PRODUCE MOMS content every seven days, offering users quick access to fresh content on TheProduceMoms.com.

Lori Taylor, Founder & CEO of THE PRODUCE MOMS describes how the partnership came to be. “We were invited by Amazon to participate in the Alexa Recipe Program. This invite-only opportunity places THE PRODUCE MOMS content alongside national publishers such as AllRecipes, Food Network, and more. We have been working quietly on this project with Alexa for nearly a year, and we are thrilled to see our content go live. Not every invited creator had the proper website schema and content focus to qualify for the beta launch. It’s a great milestone for THE PRODUCE MOMS, and a testament to our editorial standards.” 

Lori goes on to say that, “Our mission is to get more fruits and vegetables on every table. Being a select member of Amazon’s premier Alexa recipe community will broaden our ability to introduce new users to TPM’s expansive catalog of recipes that showcase fruits and vegetables.”

To access recipes from THE PRODUCE MOMS on your Alexa device, just say, “Alexa give me some recipes from THE PRODUCE MOMS!”

The Produce Moms Logo

About THE PRODUCE MOMS

The Produce Moms is a widely recognized consumer brand and certified B Corporation that is on a mission to put more fruits and vegetables on every table. Founded by Lori Taylor, we are a global community of passionate fresh produce advocates. Through our platforms and produce supplier partnerships, The Produce Moms educates consumers on the benefits of eating fresh produce, the growing process, and how to select, store and serve fruits and vegetables. We introduce our community to produce brands, engage the produce industry with consumers in inspiring conversations, and promote public policy to increase the availability of fresh produce at American schools. The Produce Moms digital platforms, podcast, television appearances, and consumer products reach millions per month and support the brand’s goal to increase produce consumption in both volume & variety. For more information, please visit theproducemoms.com

Twitter