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The Fresh Market unveils top five food trends for 2023

fresh market food trends 2023

GREENSBORO, N.C.–(BUSINESS WIRE)–With every new year comes unique possibilities of food and flavors that catch the attention of The Fresh Market BB #:155863.

While there are many new food trends for 2023, the specialty retailer, voted as the “Best Supermarket in America” by USA Today’s 10 Best Readers’ Choice Awards 2022 and 2021, focuses on what is the most delicious! The company is encouraging food lovers everywhere to lean into their epicurious spirit with the top five most delicious trends for next year:

New global flavors continue to be part of food discovery. As some global cuisine has become mainstream, a refined and sharper focus regionally is where The Fresh Market looks for new food revelations. Eastern Mediterranean cuisine has brought vibrant, aromatic flavors to the forefront to enhance everyday dishes. Wonderful sauces, like Matbucha, are used as a condiment for morning eggs or ingredient in Shephard’s Pie.

Those global flavors and dishes continually contribute to the evolution of plant-based eating with the introduction of traditional dishes that lend themselves to a plant-based diet. Indian cuisine remains a great go-to with its aromatic curries. This trend has created a demand for innovation around traditional staples like ravioli that is both plant-based and non-dairy. Expect continued development in plant-based cheese, bacon and egg products.

Natural and functional foods continue to trend, as wellness remains on the forefront of the minds of many. The upside is that these ingredients with added benefits are distinctive and tasty. Botanicals, such as dandelion and lavender, are blooming again in popularity as flavors and ingredients. They can be found in beverages, salads and entrees.

Mexican cuisine is America’s new favorite comfort food! Over the past few decades, younger generations have grown up eating Mexican cuisine, as it has become more accessible, be it via traditional restaurants or fast food. Now, stateside gastronomes are turning to beans, rice, cilantro and hotter sauces to flavor their proteins of choice, from steak to seafood, as their go-to nostalgic food of respite. Varieties of queso, salsa and guacamole are perfect for any meal as a topping or condiment.

Climatarian eating is a new eating lifestyle that is emerging. The premise of this eating regimen is about eating for the health of the planet, with choices based on environmental impact. While this eating trend might be in its infancy, it will continue in relevance as younger generations in particular increase their concern for the planet. The parameters are not hard and fast, so it lends itself to a level of flexibility based on the preferences of those who partake. What makes it appealing is that it does not mean sacrificing delicious food. Participation can include everything from eating pasture-raised, to buying more local and organic ingredients to reduce carbon emissions from transport, to eating a plant-based diet with crops that are good for soil. For foodies, it’s an opportunity to get creative with new flavors and self-made mash-ups from leftovers in the fridge or items in the pantry to eliminate food waste. Take that leftover squash and rice and mix in a new sauce or spice to put a new spin on your dinner!

To explore new foods trends at The Fresh Market, click here to shop!

About The Fresh Market, Inc.

Voted as the “Best Supermarket in America” by USA Today’s 10 Best Readers’ Choice Awards 2022 and 2021, “America’s Best Customer Service 2021” by Newsweek and Statista and a top 5 most trusted grocery retail brand for specialty and natural/organic foods in the 2022 BrandSpark Most Trusted Awards, The Fresh Market helps guests discover the best with time-saving meal solutions, unique ingredients, and delicious food for any occasion. From fresh produce and exceptional meat and seafood to signature baked goods and thousands of organic options, the specialty grocer has something to please every palate. The Fresh Market currently operates 160 stores in 22 states across the U.S., inspiring guests to discover new flavors and cook with confidence. For more information, please visit or follow the company on Facebook, Twitter, Instagram and Pinterest.

Patrice Molnar