WATSONVILLE, CA – California Giant Berry Farms, BB #:121061 a leader in fresh sustainable berries, today shared a strawberry crop update, forecasting for giant volumes of organic and conventionally grown strawberries ahead.
The company reports its Santa Maria based grower partners are on track to deliver strong volumes of California strawberries forecasted for early-to-mid-October.
“Plant development and production cycles were off to a great start, trending to be an above average production season before we ran into the recent heatwave,” said Kevin Dwyer, district manager at California Giant Berry Farms. “Despite the heat—and the recent rains changing our production curve — we’re still on track to deliver strong volumes of the high-quality fruit California Giant is known for.”
Strawberry production is currently in the Santa Maria, Watsonville, and Salinas, California growing regions, with the Salinas and Watsonville regions slated to continue harvest through the end of October. Peak volumes of conventional and organic strawberries from Santa Maria—pending any unforeseen, extreme weather events.
Through the shared industry goal to drive significant increases in strawberry consumption, California Giant continues to deliver on its mission to deliver the best berry experience by providing a year-round supply of sustainably grown fresh berries that represent the highest standards for quality, consistency, and smiles.
California Giant Berry Farms started small. Formed out of a passion for top-quality strawberries and the optimal growing conditions of the Pajaro Valley, the company was formed with a simple mission in mind – provide only the finest strawberries and give back to the communities it grows in. Nearly 40 years later, California Giant has grown into a global family of people passionate about delivering the best strawberries, blueberries, raspberries and blackberries. Quality, consistency and community inspire the mission and values that continue to sustain us. Because the bigger the smile, the better.