The Healthy Family Project Publix Produce for Kids cause marketing campaign took place May 11 through June 21 with 13 produce companies donating 775,000 meals* to the 35 Feeding America network food banks in the Publix market area.
As part of this initiative, Healthy Family Project is working with NIL college athlete ambassadors to promote the widely downloaded Healthy Family Project podcast episode Sports Psychologist Tips for Supporting Teen Athletes featuring Psychologist Dr. Neff of Inner-Edge and Villanova University.
Healthy Family Project has named Rebecca Waxman social media manager and the newest addition to the cause marketing organization’s digital marketing team.
Healthy Family Project will close out 2022 with more than $238,000 raised through retail and digital cause marketing programs pushing the total raised since 2002 to more than $7.5 million for charities that support families.
During the month of March, Healthy Family Project aligned with health-conscious brands and more than 400 retail dietitians at 52 retailers as well as school nutrition directors in more than 100 schools for this year’s annual Mission for Nutrition.
In 2021, Healthy Family Project implemented refreshed signage in 3,848 grocery stores, surpassed 30,000 unique downloads of the Healthy Family Project podcast, produced 15 Live cooking classes with the organization’s junior chefs and saw more than a half million website visits to healthyfamilyproject.com.
Village Farms is pleased to take part once again in the annual effort with Produce for Kids, and its valued retail partner Publix, in support of Feeding America.
Healthy Family Project wrapped 2020 raising $210,780 through cause marketing programs focused on living a healthy lifestyle and inching ever further passed the $7 million raised milestone.