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Avocados see sales gains during Q1 holidays

- General News
Big Game, Valentine's Day, St. Patrick's Day, and Easter collectively contributed total avocado category promotional gains, boosting first quarter volume sales by more than +23.4M pounds.

Hass Avocado Board graduates third leadership class

- General News
Under the guidance of industry veterans and expert HAB staff, participants learn about how to leverage critical functions like research and marketing to achieve industry goals.

HAB reports Q4 holidays add millions to hass avocado retail sales

- General News
Shoppers embraced festive avocado dishes during the fourth quarter holidays. Halloween, Thanksgiving, Christmas, and New Year’s Eve weeks generated higher avocado dollar sales compared to 2022, according to the recently released avocado sales recap from Hass Avocado Board (HAB).

Bagged avocados shine during Q3 holidays

- General News
Bagged avocados continue to emerge as a preferred choice for shoppers during holiday gatherings.

Hass Avocado Board promotes ‘Build a Better Sandwich’

- General News
A "Build a Better Sandwich" resource features tips for enjoying ingredients including fresh fruits and vegetables in better-built sandwiches

Telling our story, avocado style

- Analysis
How should the avocado industry deal with negative stories about avocado crops with regards to sustainability?

HAB study shows bagged avocados expands category

- General News
The Hass Avocado Board (HAB) is excited to share the findings of its recent study on the impact of bagged avocados on avocado category trends, shedding light on the remarkable shifts in the avocado category's retail landscape over the past four years.

Hass Avocado Board research publication celebrates 10 years

- General News
As the avocado industry continues to boom in sales and pop culture, Fresh Avocados – Love One Today, a leading science-based resource founded by the Hass Avocado Board (HAB), celebrates its 10th anniversary with news of continued big strides in elevating positive awareness for the health benefits of avocados, a proven driver for stimulating demand in the U.S.

HAB reports Q1 avocado holiday retail success

- General News
St. Patrick’s Day drove higher avocado volume as shown by the recently released holiday retail recap report from the Hass Avocado Board (HAB).

Fall and winter holidays generate increased avocado sales

- General News
Shoppers celebrated fall and winter holidays with delicious avocado dishes driving sales of fresh Hass Avocados during the fourth quarter holidays.