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California Giant adds to executive staff

- General News
California Giant Berry Farms welcomes two produce veterans to its executive team: Jay Brown as Chief Financial Officer and Alan Ediger as Vice President of Sales.

California Giant adds blockchain

- General News
Using Glasschain™ integration software, this all-encompassing event database links California Giant and its customers ERP software; providing transparent visibility to real-time status of the product including harvest location and advanced shipping notifications to distribution centers.

California Giant welcomes new director of marketing

- General News
Kyla Oberman most recently worked as Marketing Manager for Jacobs Farm Del Cabo, and previously with Tanimura & Antle and Naturipe Farms as Director of Marketing. She brings over 15 years of fresh produce marketing experience throughout the category. 

The strawberry picking challenge

- Produce with Pamela
Berry picking is no picnic, despite what the agritourism experience will tell you.