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NielsenIQ VP to keynote on consumer trends at Organic Produce Summit

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MONTEREY, CA. – May 15, 2024 – Organic Produce Summit BB #:348436, the only event exclusively dedicated to connecting buyers and suppliers in the organic fresh produce industry, reveals Sherry Frey as keynote speaker where she will explore the impact of shifting consumer demographics, demands on organic produce and how the industry can continue to identify new marketing opportunities.

Sherry Frey, VP of Total Wellness at NielsenIQ

Frey’s keynote, “Changing Consumer Impact on Organic Produce Opportunities,” will discuss how wellness shoppers are demanding more from every purchase and have an increased focus on the environmental and social responsibility of fresh produce. Gen Z consumers will be at the forefront of this conversation, as they have become a dominant force in prioritizing health and wellness in the organic shopping landscape.

Sherry Frey, VP of Total Wellness at NielsenIQ, has more than two decades of industry experience and is recognized as a thought leader on health and wellness shopping and consumption trends. With a background in marketing, market research, innovation and consulting, with clients across the food industry, Frey shares visionary foresights combined with practical strategies. Frey’s keynote presentation will take place on Thursday July 11, 2024, at 10:30 a.m.

Organic Produce Summit hosts a sold-out show floor featuring over 175 organic fresh produce growers, shippers and processors from across the globe. In addition to the keynote presentations, additional education will be found across the two-day event, covering topics ranging from regional retail taste and flavor preferences to expanding organic fruit sales through variety, sizing, pricing and more.

Registration for Organic Produce Summit, held July 10-11 at the Monterey Conference Center in Monterey, CA, is open to qualified retailers and general attendees. For further information about the Organic Produce Summit, please visit?

About The Organic Produce Summit:
The Organic Produce Summit, founded in 2016, takes place annually in Monterey, California and is the only event dedicated exclusively to bringing together organic fresh produce growers, shippers and processors with retail and buying organizations from across the globe. The Organic Produce Summit is a part of New Hope Network, the leading natural, organic and conscious products event organizer and industry resource for the natural and healthy lifestyle products industry. For more information visit To learn more about The Organic Produce Summit, visit

About New Hope Network????
New Hope Network’s purpose is to cultivate a prosperous high-integrity CPG and retail ecosystem that creates health, joy and justice for all people while regenerating the planet. New Hope Network is at the forefront of the natural, organic, and conscious products industry. With solutions for the complete supply chain, including manufacturers, retailers, distributors, service providers, ingredient suppliers, media and investors, New Hope Network offers a robust portfolio of content, events, data, research, and consultative services. For more information visit

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