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2024 NGA Show sets attendance record in Las Vegas

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March 13, 2024 Las Vegas, NV – The National Grocers Association (NGA) BB #:163424 and Clarion Events today announced the successful conclusion of the 2024 NGA Show, which brought 3,600 grocery retail industry professionals to the Caesars Forum Convention Center from March 10-12 in Las Vegas for networking and education, plus a sold-out expo hall featuring nearly 350 exhibitors of products and services.

A new attendance record plus a sold-out exhibition hall made this year’s show the largest such event in the association’s 42-year history.

The show brought together independent retailers, wholesalers, food retail industry executives, food/CPG manufacturers and service providers from all over the United States for the three-day event. The 42nd edition of the annual trade show and conference was produced by the National Grocers Association and Clarion Events.

“The NGA Show is truly the place where grocers gather – and gather they did, in record numbers,” said Jaime Reesby, vice president for generation and grocery at Clarion Events. “Working closely with NGA and its members, we continue to enhance our offerings, from education to networking, to help grocers navigate today’s competitive environment. Initial responses have been glowing and we look forward to continuing to meet and exceed those expectations.”

NGA President and CEO Greg Ferrara added, “The NGA Show continues to grow beyond our expectations, for attendance and exhibitors as well as the extensive on-trend educational offerings. I’m grateful for the companies that took time away from their stores and distribution centers to discover new ideas, products, trends, and connections to help them drive more growth. The bar continues to rise as we plan our next show for 2025.”

Highlights of the show included:

  • The return of the popular Technology Summit and Financial Symposium on Sunday, plus a “Snack and See” session honoring the recipients of NGA’s Creative Choice Awards for excellence in marketing and merchandising, featuring celebrity chef Curtis Aikens as emcee.

-A sold-out expo hall, featuring more than 350 exhibitors and sponsors, where retailers and wholesalers discovered products and services covering the entire spectrum from store design to innovative food products, along with thought leadership theater sessions with expanded educational opportunities beyond the main stage and breakouts.

-The opening keynote address presented by celebrity chef Carla Hall, a dynamic entrepreneur, author and Food Network star whose positive energy, love of food and experiences pushing outside of her comfort zone delivered an enthusiastic kickoff to the show. The keynote session was sponsored by KraftHeinz.

-Multiple networking events including the Opening Reception, Best Bagger Championship sponsored by PepsiCo, and the Closing Celebration at Brooklyn Bowl featuring a Women Grocers of America cocktail hour.

-Co-located with the Independent Grocers Alliance Rally and Indoor Ag-Con

The education program expanded to offer nearly 50 sessions in main stage, breakout and education theater formats, presented by more than 100 subject matter experts who spoke on a variety of relevant topics including BIPOC independent grocers, labor issues, food as medicine, refrigeration, employee retention, deli trends, connecting with Gen Z, private label, retail media networks, the role of AI in marketing and competitive strategy, brand-focused advertising, omnichannel marketing, succession planning, digital promotions, data analytics, store brands, opportunities in RTD coffee, payment technology, sustainability, reducing theft, trends in insurance and retirement funds, SNAP for ecommerce, in-store technology, DEI programs, training for retention and meat marketing.

Several awards were presented, including:

  • The Peter J. Larkin Community Service Award, sponsored by Kimberly-Clark, to RoNetco Supermarkets of New Jersey.
  • The Thomas K. Zaucha Entrepreneurial Excellence Award, sponsored by Mondelez International, to Kim Eskew, chairman and CEO of Arkansas grocery chain Harps Food Stores.
  • WGA Woman of the Year Award, sponsored by Shelby Publishing, to Marcy Nathan, creative director at Rouses Markets.
  • The Best Bagger Championship, sponsored by PepsiCo, with a grand prize of $10,000, was awarded to Madison Ireland of Harmons Neighborhood Grocer in Utah.
  • NGA’s Creative Choice Awards, sponsored by Kellanova and Unilever: Winners by popular online vote of the Outstanding Marketer and Merchandiser awards were Michigan-based SpartanNash and Hired Man’s Grocery and Grill in Conway Springs, Kan., respectively. A complete list of winners can be found here.

-Students from the Food Industry University Coalition presented the Student Standout Awards, honoring their choices for the most interesting and valuable products displayed on the expo floor. This year’s winners included Amodex in the Center Store category; Soulful Bee for Fresh Health and Wellness/Pharmacy; Retail Data Systems for Operational Services; Digi America Inc. for Sustainability in Store Design; and Shopic for Technology.

  • The Student Case Study Competition, sponsored by UNFI, won by the team from Cornell University.

More information about each day of The NGA Show can be found at or

The 2025 NGA Show will take place Feb. 23-25, 2025, at the Caesars Forum Convention Center in Las Vegas.

For information and details, please visit

For more than 30 years, The NGA Show has been the place where independent grocers gather, connecting supermarket retailers and wholesalers, food manufacturers and service providers from around the world to share innovative solutions and best practices that support and strengthen the independent supermarket channel. The NGA Show is produced and managed by Clarion Events as part of the Food & Beverage Group, in partnership with the National Grocers Association (NGA). For more information and to register, visit?

Clarion Events produces 37 events across 13 sectors of both trade and consumer events. Clarion Events, which is the U.S. division of Clarion Events UK and backed by The Blackstone Group, has become one of the fastest-growing event companies in the U.S. with aggressive growth through both acquisition and launch. Clarion acquired PennWell in early 2018, bringing four Tradeshow 200 events into the U.S. portfolio and supercharging the already rapid growth. Clarion Events has offices in Shelton, Conn.; Tulsa, OK; and Fairlawn, N.J.

The National Grocers Association? (NGA) is the national trade association representing the retail and wholesale community grocers that comprise the independent sector of the food distribution industry. An independent retailer is a privately owned or controlled food retail company operating a variety of formats. The independent grocery sector is accountable for about 1.2 percent of the nation’s overall economy and is responsible for generating more than $250 billion in sales, 1.1 million jobs, $39 billion in wages and $36 billion in taxes. NGA members include retail and wholesale grocers located in every congressional district across the country, as well as state grocers’ associations, manufacturers and service suppliers. For more information about NGA, visit

Contact: NGA Communications Office