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San Miguel Produce shifts business focus away from growing to partner with smaller farms

san miguel produce
In 2020, all remaining operations will move to the company’s new 85,000 sq. ft. facility where they have been operating out of since early 2019. (PHOTO: San Miguel Produce)

PRESS RELEASE: Oxnard, CA- San Miguel Produce, Inc. BB #:114235, the leader in value-added dark leafy greens, announces the next steps in its business evolution. As part of their strategic growth plan, the company announces key changes to their business operations to increase efficiency, ensure supply year-round and promote the long-term sustainability of the company.

After over 43 years of farming in Ventura County, CA, the company will significantly reduce its growing footprint and will instead partner with growers to provide year-round supply for its processing operation. While San Miguel Produce will be partnering with major growers across the country, they strive to support local agriculture and family farms at home and beyond. Within Ventura County, they are working with smaller farmers to help develop processes and lend their expertise to elevate these farmer’s food safety and farming programs. In addition, they have partnered with cooperatives who are bringing together a variety of family farmers across North America to provide quality greens year-round. This diversity in growing regions and farmers will ensure consistent, year-round supply in the event of weather, natural disaster or seasonal insect pressure.

“The farming and legislative landscape in Ventura County has changed significantly over the past few years,” states Roy Nishimori, President and CEO of San Miguel Produce. “For more than four decades, we successfully focused on the Ventura County growing region however, with crop, weather and regulation changes in this farming region, this business model is no longer sustainable for consistent, year-round quality supply. This next step in our strategic plan will allow us to continue to grow and innovate in new areas of the industry.”

For the past year, San Miguel Produce has utilized its old headquarter office and processing facility for its farming and warehousing needs. In 2020, all remaining operations will move to the company’s new 85,000 sq. ft. facility where they have been operating out of since early 2019.

“San Miguel is taking the next strategic steps in its evolution to strengthen its ability to better serve customers, improve operational efficiency and continue to innovate in the dark leafy greens category,” says John Killeen, Vice President of Sales and General Manager of San Miguel Produce. “These operational improvements only amplify the superior quality, service and food safety we have built a reputation for over the past 43 years.”

San Miguel Produce looks forward to developing innovation and fine tune its processing facility, but at its core will remain a family run operation dedicated to providing healthy and convenient dark leafy greens for every lifestyle.

About San Miguel Produce
San Miguel Produce, Inc. is dedicated to delivering fresh, naturally nutritious dark leafy greens to kitchens across North America. Owned and operated by the Nishimori Family, San Miguel Produce’s fresh cut processing facility in Oxnard, CA produces a wide range of nutrient dense greens for every lifestyle. In 1995, their cornerstone brand, Cut ‘N Clean Greens, was launched as the first washed and ready to use cooking greens in a bag. Since then they have continued to innovate in the dark leafy greens category with Jade Asian Greens, a value added line of Chinese vegetables, and new blends and varieties. For more information visit