Welcome to Blue Book!
Are you ready to join the thousands of companies who rely on Blue Book to drive smarter decisions? View our plans and get started today!
Still have questions? We’d love to show you what Blue Book can do for you. Drop us a line– we’ve been waiting for you.

Trade with confidence... every time.
Blue Book’s real-time alerts help you stay up to speed with everything in the produce industry

Trade with confidence... every time.
Blue Book’s real-time alerts help you stay up to speed with everything in the produce industry

Trade with confidence... every time.
Blue Book’s real-time alerts help you stay up to speed with everything in the produce industry

Trade with confidence... every time.
Blue Book’s real-time alerts help you stay up to speed with everything in the produce industry

Trade with confidence... every time.
Blue Book’s real-time alerts help you stay up to speed with everything in the produce industry

Trade with confidence... every time.
Blue Book’s real-time alerts help you stay up to speed with everything in the produce industry

Trade with confidence... every time.
Blue Book’s real-time alerts help you stay up to speed with everything in the produce industry
Cold hits desert lettuce, but quality remains good
Crop update from Markon Cooperative BB #:123315 November 17, 2022 — Temperatures in the Arizona/California desert growing region dipped into the mid-30°s to low 40°s this morning, causing...
Crop update from Markon Cooperative BB #:123315
November 17, 2022 — Temperatures in the Arizona/California desert growing region dipped into the mid-30°s to low 40°s this morning, causing light-to moderate lettuce ice to develop.
Harvesting crews for lettuce and tender leaf items will be delayed 2-3 hours or until the ice has fully thawed. Value-added production and loading delays can be expected through the weekend with more cold temperatures and lettuce ice in the forecast.

Markon inspectors are monitoring the situation and will update further in the coming days.
Green leaf, iceberg, and romaine supplies are increasing as production in the Arizona and California desert ramps up.

Extremely elevated market levels persist but will decrease in the coming weeks.

Initial quality in the Arizona/California desert regions is very good; low weights, odd shape, puffy texture, seeder, and wind damage are present in some early lots.
Green leaf and romaine supplies are more readily available compared to prior weeks, causing markets to begin to inch down.
Iceberg remains limited; prices have peaked and are expected to decrease next week.
Expect markets to continue to decline into early December as supplies increase in the desert and Thanksgiving demand subsides.

News you need.
Join Blue Book today!
Get access to all the news and analysis you need to make the right decision --- delivered to your inbox.
What to read next
Homegrown Organic Farms expands stone fruit program
Homegrown Organic Farms is expanding its organic tree fruit offerings, while introducing a limited-run conventional program.
AFF: ‘Dirty Dozen’ recommendations cannot be substantiated
Peer reviewed research found that the recommendation in the “Dirty Dozen” list does not result in any decrease in risk for consumers.
IFPA CEO: Fresh produce needs to own the MAHA conversation
In this time of Make America Healthy Again, fresh produce needs to establish itself as the whole food solution, says IFPA CEO Cathy Burns.
Limoneira citrus rejoins Sunkist Growers
Limoneira Company announced a strategic merger of its citrus sales and marketing operations with Sunkist Growers, Inc.
USHBC launches blueberry accelerator program
The U.S. Highbush Blueberry Council launches the Blueberry Boost Accelerator — a new program designed to discover and support startups
FTE: Ending tomato suspension agreement protects all U.S. tomato producers
The core issue is the proven dumping by Mexican growers, which violates legal agreements and harms U.S. farmers, said Robert Guenther.
Subscribe to our newsletter
© 2025 Blue Book Services. All Rights Reserved