Your body’s ability to fight infection and disease depends on your immune system. The immune system is made up of cells, tissues, and organs that work together to protect your body from illness and infection. D’Arrigo California is launching a BOOST YOUR IMMUNITY health campaign, stated Claudia Pizarro-Villalobos, Director of Marketing, “to keep well-balanced and healthy we need to consume fresh fruits and vegetables as they are packed with immune boosting vitamins and minerals. Now more than ever, having an optimally functioning immune system is critical to one’s health and wellness.”
To reassure consumers fresh fruits and vegetables are available and safe during the COVID-19 crisis, the Produce Marketing Association has launched a new consumer marketing campaign, the "Joy of Fresh."