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Fyffes joins the fight against Pancreatic Cancer at PurpleStride New York

On Saturday, April 13, Fyffes supported thousands who walked to end pancreatic cancer, the world’s toughest cancer, by donating more than 2,500 bananas to participants of PurpleStride New York City at Brooklyn’s Prospect Park. Hosted by the Pancreatic Cancer Action Network (PanCAN) New York City Affiliate, the 5k community event is aimed at promoting awareness and raising funds for the fight against pancreatic cancer.

“We’re so appreciative of our sponsor Fyffes for donating fresh bananas to all our participants,” said Elite Rubin, Event Experience Chair, PurpleStride New York City. “Funds raised through this event support critical pancreatic cancer research as well as the Pancreatic Cancer Action Network’s clinical initiatives and patient services.”

Fyffes, a global leader in providing fresh produce since 1888, partnered with PurpleStride as part of the company’s “Fuel with Fyffes” initiative, which is focused on inspiring, empowering and fueling peoples’ will to create a better future.

“Fyffes is committed to recognizing and supporting community members who are inspiring change and making a difference in the lives of others,” said Marion Tabard, VP of Marketing for Fyffes North America. “We are honored to be able to support PurpleStride and its incredible community of survivors, families, loved ones, researchers and more who are working tirelessly to bring awareness and change the future of this deadly disease.”

Pancreatic cancer is the third leading cause of cancer-related death in the United States with a five-year survival rate of just nine percent. Funds raised through PurpleStride support critical pancreatic cancer research as well as PanCAN’s clinical initiatives and patient services, including Know Your Tumor®Precision PromiseSMClinical Trial Finder and the Patient Registry.

To learn more about Fyffes, visit Fyffes.com, as well as Fyffes’ social media pages: Facebook, Instagram, Twitter and Pinterest. To learn more about PanCAN and its signature walk PurpleStride®, watch the PurpleStride PSA and the History of PanCAN, or follow PanCAN on TwitterInstagram and Facebook.

ABOUT FYFFES

Fyffes is one of the largest and oldest tropical produce importers and distributors. With an infrastructure that reaches across the globe, Fyffes is truly an international player, involved in the production, procurement, shipping, ripening, distribution and marketing of bananas, pineapples, melons and more recently mushrooms. Since 1888, Fyffes has been committed to bringing the world the highest quality products, inspiring people to feel excitement about our brands and making a positive difference for our growers and farmers, our customers and the environment. Today, Fyffes is the largest importer of bananas in Europe and the No. 1 importer of off-shore melons in North America. In addition to tropical fruit, Fyffes is the third largest producer of mushrooms in North America. Discover more at Fyffes.com.

 ABOUT THE PANCREATIC CANCER ACTION NETWORK

The Pancreatic Cancer Action Network (PanCAN) is dedicated to fighting the world’s toughest cancer. In our urgent mission to save lives, we attack pancreatic cancer on all fronts: research, clinical initiatives, patient services and advocacy. Our effort is amplified by a nationwide network of grassroots support. We are determined to improve patient outcomes today and to double pancreatic cancer survival.

Media Contact: Carolina Garcia, media@fyffes-na.com, www.fyffes.com

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